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Color Story
Our refreshed palette strikes a balance between familiarity and forward movement.
We’ve kept our signature teal — a core element of our identity — for consistency and recognition. Around it, we’ve evolved the system to feel more modern, sleek, and professional.
Brand Colors
Maintain emphasis on neutrals as a base for majority of designs/layout.
Primary Colors
Deeper black grounds our designs
with stronger contrast and clarity.
New blue and purple tones add
richness and versatility, bringing
energy while maintaining a sense
of polish.
Secondary Colors
The coral accent has been
refined to feel brighter and
bolder (without overwhelming).
